Laptops > The New iMac

Creating the stunningly thin design of the new iMac took some equally stunning feats of technological innovation. We refined, re-imagined, or re-engineered everything about it from the inside out. The result is an elegant all-in-one computer that's as much a work of art as it is state of the art.

21.5-inch iMac

27-inch iMac

2.7GHz 2.7GHz quad-core Intel Core i5 processor (Turbo Boost up to 3.2GHz) with 6MB L3 cache 8GB (two 4GB) of 1600MHz DDR3 memory. 1TB (5400-rpm) hard drive. NVIDIA GeForce :GT 640M graphics processor with 512MB of GDDR5 memory Price: PKR 2.9GHz 2.9GHz quad-core Intel Core i5 processor (Turbo Boost up to 3.6GHz) with 6MB L3 cache. 8GB (two 4GB) of 1600MHz DDR3 memory.Configurable to 16GB. 1TB (5400-rpm) hard drive . NVIDIA GeForce :GT 650M graphics processor with 512MB of GDDR5 memory Price: PKR Non-Karachi residents: Please email us on shop@mediacenterpk.com to get a quote with payment instructions to any local SCB branch in your city. Shipping charges apply.

2.9GHz 2.9GHz quad-core Intel Core i5 processor (Turbo Boost up to 3.6GHz) with 6MB L3 cache. 8GB (two 4GB) of 1600MHz DDR3 memory; four user-accessible SO-DIMM slots. 1TB (7200-rpm) hard drive . NVIDIA GeForce GTX 660M graphics processor with 512MB of GDDR5 memory Price: PKR 3.2GHz 3.2GHz quad-core Intel Core i5 processor (Turbo Boost up to 3.6GHz) with 6MB L3 cache. 8GB (two 4GB) of 1600MHz DDR3 memory; four user-accessible SO-DIMM slots. 1TB (7200-rpm) hard drive . NVIDIA GeForce GTX 675MX graphics processor with 1GB of GDDR5 memory. Price: PKR Non-Karachi residents: Please email us on shop@mediacenterpk.com to get a quote with payment instructions to any local SCB branch in your city. Shipping charges apply.

How did we make an already gorgeous widescreen display even better? By making it 75 percent less reflective. And by re-architecting the LCD and moving it right up against the cover glass. So you see your photos, games, movies, and everything else in vivid, lifelike detail.

With third-generation Intel Core processors, the latest NVIDIA graphics, Thunderbolt, and groundbreaking new storage options, the slimmest iMac yet is also the most powerful.

OS X Mountain Lion makes every Mac intuitive and easy to use. It also makes it simple to find, organize, share, and do just about everything. And thanks to iCloud, it makes your Mac, iPhone, iPad, and iPod touch work wonderfully together.

Sit down in front of the new iMac and something incredible happens: The world around you seems to disappear, and you lose yourself in the big, beautiful display. To create an experience this immersive, we pushed every limit, rethought every detail, and advanced iMac in the most astonishing ways. The ultimate all-in-one. Honed to the cutting edge. The first iMac was a revolution: An all-in-one computer that put everything — display, processor, graphics, storage, memory, and more — inside one simple, stylish enclosure. Countless innovations later, we've raised the bar yet again. The new iMac includes the most advanced, most brilliant desktop display we've ever built, and it's filled with the latest high-performance technologies. Yet it's just 5 mm thin at its edge with up to 40 percent less volume than the previous generation. To do all that required unprecedented feats of engineering — and imagination.

Innovations at the molecular level. One of the biggest challenges our engineers faced was how to join the front and back of the new iMac. The enclosure is so thin, it's not possible to weld the pieces using traditional methods. So we searched far and wide for other ideas, and we found one in a process called friction-stir welding. It's commonly used on airplane wings, rocket booster tanks, and other parts that simply can't fail. This process uses a combination of intense friction-generated heat and pressure to intermix the molecules of the two aluminum surfaces.

Now you're closer to the action. The new iMac display is not set behind the cover glass — it's right up against it. The LCD itself is 5 mm thinner than before, and we used an advanced process called full lamination to eliminate a 2-mm gap between the LCD and the glass, something that has never been done on a display this large. Although it may not seem like much, those few millimeters are enough to make images look as if they're leaping off the glass.

75 percent less reflection. Full lamination has a second major benefit: It eliminates the reflection of light off the LCD panel and off the back of the display's cover glass. But we also figured out how to reduce reflection off the front of the glass without compromising color quality. Instead of applying an antireflective coating to the glass in a conventional way, we adapted a process used on smaller surfaces like camera lenses and fighter pilots' helmets. It's called plasma deposition, and it involves coating the glass with layers of silicon dioxide and niobium pentoxide so precise and so thin they're measured in atoms. The result: an astounding 75 percent reduction in reflectivity — and vibrant, accurate colors.

Individually calibrated for true-to-life color. None of these innovations would matter much if the iMac display didn't deliver vivid, true-to-life color. Which is why we put every single display through an exacting color-calibration process using three state-of-the-art spectroradiometers: one to measure gamma, one to measure white point, and one to check the work of the other two. This equipment is tuned to meet color standards recognized around the world for precision and accuracy.

More energy efficient. Not only does the new iMac offer higher performance than any previous iMac, it's also more energy efficient, using up to 50 percent less energy in the idle state with the display on. And its hardware components work hand in hand with the operating system to conserve even more power. Friendly to the environment. The environmentally friendly iMac design is free of many harmful toxins, including mercury, arsenic, BFRs, and PVC. It's also made from materials such as aluminum and glass, which are more likely to be recycled and reused. Highly rated designs. As a result of all our efforts, iMac meets the stringent low power requirements set by the EPA, giving it ENERGY STAR 5.2 qualification. And it has earned the highest rating of Gold from EPEAT, which evaluates the environmental impact of a product based on how recyclable it is, how much energy it uses, and how it's designed and manufactured.

A big, bold display. Third-generation Intel quad-core processors and the latest NVIDIA graphics. Cutting-edge storage options. And much more. No desktop has ever brought so much to the table.

Innovations you can see. You won't want anything to distract you from what you're viewing on these big, beautiful 21.5- and 27-inch displays. And nothing will, thanks to a new display design that reduces reflection by 75 percent. In addition, because the LCD now sits right up against the glass, your content seems to leap off the screen. Learn more about the iMac design IPS technology and LED backlighting. The gorgeous iMac display looks great from any seat in the house. A technology called in-plane switching (IPS) gives you a bright picture with excellent color from nearly any angle. And LED backlighting offers instant-on, uniform brightness with no waiting. So you're always ready to share that vacation slideshow with the family. Vivid, true-to-life color. Every time. Everything you see on the big, glossy display — from skin tones and dark shadows to bright blue skies and green fields — is rich and vibrant. And the colors are more true to life, too. That's because every iMac display is individually color-calibrated using state-of-the-art spectroradiometers to match color standards recognized around the world.

Powered by third-generation Intel Core processors, the new iMac is the fastest yet. Every model in the lineup comes standard with a quad-core Intel Core i5 processor, starting at 2.7GHz and topping out at 3.2GHz. And at the Apple Online Store, you can configure your iMac with an even more powerful Intel Core i7 processor, up to 3.4GHz.

Across the line, the new iMac features advanced NVIDIA GeForce graphics processors built on the Kepler architecture, delivering up to 60 percent greater performance for graphics-intensive tasks.1 You'll see more frames per second in 3D games, and you can edit HD home videos with more speed and responsiveness than ever before.

Up to a 3TB hard drive. Go ahead and take all the photos, buy all the music, and shoot all the video you want. A 1TB hard drive comes standard on the new iMac, with the option to upgrade to a massive 3TB drive2 — which is 50 percent more storage than ever before offered on iMac. Up to 768GB of flash storage. For maximum performance, you can configure a 27-inch iMac with 768GB of flash storage instead of a traditional hard drive. Flash storage delivers up to three times the performance of a traditional drive3 — speed you'll notice when you start up your iMac, launch an app, or browse your photo library. Introducing Fusion Drive. The new iMac introduces a breakthrough storage option called Fusion Drive, which combines a high-capacity hard drive with high-performance flash storage. Fusion Drive automatically and intelligently manages your data so that frequently used apps, documents, photos, and other files stay on the faster flash storage, while infrequently used items move to the hard drive. You'll enjoy shorter boot times, and as the system learns how you work, you'll experience faster application launches and quicker file access.

Thunderbolt Ultrafast and ultraflexible, the tiny Thunderbolt port offers unprecedented transfer speeds and incredibly versatile expansion capabilities. Connect high-performance peripherals such as external drives, cameras, audio and video capture devices — even Mini DisplayPort displays for more screen real estate. All iMac models include two Thunderbolt ports, so you can create the ultimate do-anything desktop. USB 3 Bring on your printer, digital camera, mobile phone, and external hard drive. Every iMac comes with four USB 3 ports — with speeds up to 10 times faster than USB 2 — so you'll have plenty of peripheral possibilities, including your iPhone or iPod, printer, or Apple USB SuperDrive. Wi-Fi and Bluetooth The latest 802.11n wireless technology in iMac makes it effortless to connect to a Wi-Fi network.4 Bluetooth 4.0 wireless technology is also built in, so you can use your favorite wireless accessories — such as the Apple Wireless Keyboard and Magic Mouse — right out of the box.

Higher-fidelity sound and a larger soundstage. Even though the iMac enclosure is thinner than ever, the new built-in speakers deliver higher-fidelity sound than before. So when you're listening to that new album, watching the latest flick, or playing your favorite action game, you'll get immersive sound and a surprisingly wide soundstage. Dual mics. Be heard loud and clear. iMac has two built-in microphones that work together to home in on your voice and filter out the sounds around you. That means more accuracy when you're using Dictation and better clarity during FaceTime video calls. FaceTime HD camera for high-resolution video calls. Get everyone in the picture with crisp, widescreen HD video. The built-in 720p FaceTime HD camera lets you make video calls that are so clear, it seems like everyone's in the same room. Make FaceTime calls from your iMac to any FaceTime-enabled Mac, iPhone, iPad, or iPod touch.

Choose your perfect cord-free setup. Magic Mouse — which comes standard with iMac — lets you perform simple gestures across its smooth, seamless top shell. Scroll in any direction with one finger, swipe through web pages and photos with two, and click and double-click anywhere. To take advantage of all the Multi-Touch gestures that make OS X Mountain Lion so easy and intuitive to use, choose the Magic Trackpad option when you buy from the Apple Online Store. Designed with a touch-friendly all-glass surface, it's the largest Multi-Touch trackpad made by Apple. So there's plenty of room for scrolling, swiping, pinching, rotating, and then some.

OS X Mountain Lion takes full advantage of the incredible technologies in every Mac. It makes a powerful computer intuitive and easy to use. It makes Multi-Touch gestures on the trackpad feel fluid and natural. It makes it easy to find, organize, share, and do just about everything. And thanks to iCloud, it makes your Mac, iPhone, iPad, and iPod touch work wonderfully together.

iMac comes loaded with the iLife suite of apps: iPhoto for organizing, editing, and sharing your photos; iMovie for creating Hollywood-style movies at home; and GarageBand for making great music. You also get apps for sending email, managing your schedule, and automatically backing up your Mac. There's even an app for shopping for new apps at the Mac App Store.

The new iMac is amazingly thin, yet it offers faster quad-core performance, up to 60 percent faster graphics, ultrafast Thunderbolt, and the all-new Fusion Drive option. So it's powerful enough for a design studio, production house, or science lab. And beautiful enough for any room in your home.

Core i5 and Core i7 processors. The third-generation quad-core Intel Core i5 processor — built on the latest Ivy Bridge architecture — is standard on the new iMac. It's available at a clock speed of up to 3.2GHz. Or configure iMac with a quad-core Intel Core i7 at up to 3.4GHz. Since OS X is designed to take advantage of each core, iMac captures every bit of performance from the processor. OS X also supports Hyper-Threading in the Core i7, allowing two threads to run simultaneously on each core — giving you eight virtual cores of processing power. Turbo Boost 2.0. Say you're using a processor-intensive application like Aperture or Final Cut Pro that benefits from extra power. Turbo Boost 2.0 automatically increases the speed of the active cores, so the Core i7, for example, can offer up to 3.9GHz. And by shifting core frequency in small increments, Turbo Boost allows the processor to manage performance without sacrificing efficiency. All this takes place behind the scenes, so your work — and play — goes smoother and faster.

iMac uses NVIDIA's new Kepler graphics architecture to deliver up to 60 percent faster graphics performance than the previous generation.1 That translates into more frames per second, smoother animation, and better responsiveness when you're using graphics-intensive apps like 3D games, high-resolution photo and video editors, and more. If you choose the NVIDIA GeForce GTX 680MX on the 27-inch iMac, you get the best graphics performance available in an all-in-one computer.

With Thunderbolt, you get superfast data transfer speeds and huge expansion capabilities. It features two 10-Gbps data channels per port, each up to twice as fast as USB 3 and up to 12 times faster than FireWire 800. And don't worry about a single drive or peripheral tying up a Thunderbolt port: You can daisy-chain as many as six devices and a display. All iMac models include two Thunderbolt ports for even more expansion possibilities.

Available as a configurable option at the Apple Online Store, Fusion Drive is a breakthrough concept that combines the high storage capacity of a traditional hard drive with the high performance of flash storage. With Fusion Drive in your iMac, disk-intensive tasks — from booting up to launching apps to importing photos — are faster and more efficient. That's because frequently used items are kept at the ready on speedy flash storage, while infrequently accessed items go to the hard drive. The file transfers take place in the background, so you won't even notice. As the system learns how you work, Fusion Drive makes your Mac experience even better. And you don't have to do a thing.

Storage 1TB hard drives are now standard across the iMac line. You can maximize your storage by configuring the 27-inch iMac with a drive up to 3TB in capacity. Or choose 768GB of flash storage. For the best of both worlds, choose the Fusion Drive option in 1TB or 3TB capacities. Memory The 21.5-inch iMac comes with 8GB of memory and can be configured online with 16GB. On the 27-inch iMac, 8GB of memory comes standard, and you can upgrade to 16GB or 32GB. Configure and buy your iMac at the Apple Online Store and it will arrive with the memory already installed. Or add more memory to the 27-inch model yourself by popping open the easy-to-access memory panel on the back.